Archive for March, 2009

You Don’t Have to Stay True to Your Story

Tuesday, March 31st, 2009

Sometimes my clients fret and fuss over the fact that their stories are not conforming to their original plans. They tell me, “It’s taking on a life of its own and I don’t know how to stop it.” This week, a client said that she feels she is losing her sense of self as she gets deeper into writing her memoir. I’ve known nonfiction authors who became worried when the shape of their how-to or informational books began to change before their eyes.

As the writer of articles, short stories or even book manuscripts, have you ever experienced this phenomenon? Have you noticed that sometimes your end result doesn’t even remotely resemble your original article or book concept? If you’re like most writers, you may even begin to feel helpless as you sit by and watch your manuscript pretty much write itself.

What to do? When my clients come to me with fear in their eyes and desperation evident in their emails and ask, “What shall I do? This is not the story (article or book) I sat down to write.” I tell them, “Get out of your way and let the writing flow.”

Don’t fight those strong writing urges, even if they seem to be taking you in what you consider to be “the wrong direction.” Give yourself over to them. Let them lead you and see where you end up. Often—I mean, very often—you end up with a piece of much more acceptable and exceptional work than the one you originally drafted.

Have you ever had this happen to you? Do you remember a time when something inside of you overpowered your senses, sensitivities and the etched-in-stone outline for your fiction or nonfiction work? What did you do? What were the results? Let me know: PLFry620@yahoo.com.

As I said, I recommend letting the story lead you. Follow your muse (if that’s what is orchestrating your writing). I believe that, in most instances, if you allow the natural flow of words and concepts rather than giving in to what your brain dictates, you’ll probably have more fun and end up with something of greater interest and value.

What About Your Audience?
While you stand back and let the words flow also keep your audience in mind. Focus on fulfilling their expectations. What is it that your audience requires or desires? Will they read your story or book in hopes of being entertained, educated, informed or enlightened, for example? Before you consider your piece complete, make sure that you have responded to these needs.

Yes, you can write from the heart—allow your story or nonfiction book to flow from you, but rely on your brain to tune it up for readability and ultimate value. This is where a good editor with years of eclectic experience within the publishing industry and the world of writing can assist you. You’ve heard it said many times, every writer who is writing for publication needs an editor.

Contact me, Patricia Fry today for a free evaluation of your article/story or book manuscript. And consider working with her to fine-tune your project in order to make it the best that it can be. PLFry620@yahoo.com.

Learn more about me, Patricia Fry, at http://www.matilijapress.com/whopage.html and http://www.matilijapress.com/consulting.html

Also check out the testimonials from clients, students and customers at http://www.matilijapress.com/testimonials.html

FYI, I have been writing for publication for over 35 years. I have 29 books to my credit–some published through traditional publishing companies and some through my 26-year-old publishing company, Matilija Press. See my book showcase at http://www.matilijapress.com

Updating the Author’s Website

Monday, March 30th, 2009

I am so proud of myself. While I try to practice what I preach, I don’t always succeed. But this time I did it! Perhaps you’ve noticed that I’ve been quiet for a couple of days. That’s because I’ve been spending every free moment updating my website.

Do you recall my rant in the last blog entry (March 27)—about outdated websites with broken links and nonexistent or bad contact information? I complained about how time-consuming and frustrating it can be when you are trying to conduct research where the links are mostly bad or broken, the information outdated and the contact links dead.

After posting that blog, I visited my own website and realized that my last major update was way back in 2004—5 years ago. For shame! I checked some of the links on my Resources Page and discovered some that are no longer available—they lead nowhere. Neglect can certainly render a valuable site useless and I did not want this to happen to mine. So I dropped what I was doing and began the lengthy, tedious process of checking every link, omitting those that are no good, adding new links I’ve discovered in recent months (but only after checking them to make sure they were solid). My bio appears in different forms on several pages at my site and I updated these.

Here’s a hint: Use dates instead of numbers of years when stating how long you’ve been writing or editing or whatever. Then this aspect of your site won’t get outdated. Use loose figures for indicating numbers of articles you’ve placed or number of clients you’ve worked with. Rather than writing 300, 425, 25 or whatever, say, for example, “dozens,” “several hundred,” “hundreds.” Then you won’t have to make changes until your “dozens” becomes “hundreds,” or your “hundreds” become “thousands.”

When it comes to number of books you’ve produced, you want that number to be precise. You may have to go in and change that whenever you add a new book.

How often should a website be updated? I don’t know the rule of thumb. Ideally, you would update it every time there is a change or something new to report. But let’s vow to go in and check links on our Resource Pages, add new articles, resources, client/customer testimonials, etc. at least once a year. And be sure to post the date of the update on each page affected so visitors will know that the material is current.

It’s a bit more awkward for those of us who rely on someone else to maintain and manage our websites. I made the changes over the weekend, but I don’t know when my webmaster will have time to plug them all in. So don’t go rushing to my website to study the new links, read the newly posted articles, take a look at the fresh testimonials, etc.—not until I give you the word.

Stay tuned. I’ll let you know when everything is updated. Then we’ll have a giant open house at http://www.matilijapress.com

In the meantime, I want to hear how it’s going with your website update. Are you so well disciplined and web savvy that you keep your site updated? Is it a habit you’ve established? Or are you a bit lax about maintaining your website? When is the last time you revised pages at your site? If I go to your site will I find the most current information about you and your book or work? If I click “contact,” will I quickly find your current email address? If so, congratulations. If not, let this be a reminder as to how important it is to make the most accurate, timely presentation possible at your website. It is, after all, your storefront, your business card, your way of making an impression.

Take a look at your website. What sort of impression are you making to the public who purposely go there or who stumble across it? Does it say what you want it to say about you? Does it provide the message you wish to share? Does it give enough value that people will want to stick around for a while, return often and, perhaps, even purchase some of your products or services?

Read pages 241-245 in The Right Way to Write, Publish and Sell Your Book for ideas and tips for building or revamping your author’s website. Order your copy now: http://www.matilijapress.com/rightway.html

Let’s do something about it this week. I want to hear from you with regard to your website.
Leave your comment below.

Don’t Take Your Website for Granted

Friday, March 27th, 2009

Oh my gosh, am I ever disappointed and pretty discouraged, too. Yesterday, I spent hours and hours doing the type of research I am always nagging at you authors to do. I did numerous Google searches in an attempt to locate cat-related sites that welcome story/article submissions from others, review books on cats and/or have newsletters for which they solicit submissions. And what did I find? Sites that are difficult to navigate, a lot of outdated material and faulty contact forms.

In some cases, I spent quite a bit of time in an attempt to locate an email address and, when I attempted to use it, discovered that it was bad. SIGH!

The sites that solicited articles and stories, did so only with threats and unreasonable demands—“This had better be the real deal and original material or else…” and “By offering this to us, we have the right to take your firstborn child…” Well, practically. From the sounds of their Terms they want more rights than the author ever had.

Directories. Now don’t even get me started on directories. I love them. I am always providing links to directories for SPAWN members who read my incredible SPAWN Market Update, for those of you who read my blog, in my various books, etc. But I get so crabby when I meet up with a directory of publications, distributors, agents, publishers, newsletters or ? where every other listing is bad. Sometimes directories, which are supposed to be designed to save us time in our searches, end up taking (and wasting) immensely more time.

It isn’t unusual, when you meet up with one of these poorly maintained directories, to average one or two good sources for every hour or two of work. I can attest to that.

When you plan to do the type of Internet research that I and other professionals recommend, whether you are promoting a book or attempting to take your freelance writing business to the next level, make sure that you have plenty of time. Here are some additional tips:

• Approach the task with large helpings of patience.
• Expect dead ends, the run-around and Wild Toad rides.
• Use every bit of common sense and creativity you have when searching for contact information. (I’ve written about how to do this in a previous blog post. If you request it, I’ll repeat it for you.)
• If a rather difficult site is valuable to you, note in a folder somewhere how to navigate it so you won’t forget the next time you want to visit.
• Contact the owner of the site with questions if the site doesn’t respond to them.
• If you can’t find the owner’s contact information on the site, do separate Google searches in an attempt to get a good email address.

And folks, if you have a website dedicated to your book or your freelance writing business, please, please keep an eye on it. Make sure to update it regularly. Go through the resource list and remove any bad links. Fix broken links. Evaluate your site from the perspective of a technological neophyte. How can you simplify your site so that it welcomes and guides your potential clients/customers rather than repel them?

Believe me, I intend heeding this advice with greater regularity concerning my own site, http://www.matilijapress.com

It is certainly easy to take your website for granted. Many authors and freelance writers do it. I have been guilty of it, myself. But why would anyone change his or her email address and not tell their site visitors? And why would they bury their email address so deeply into the crevices of their website that it takes a trained bloodhound to find it?

Let’s all make a pact to visit our own websites at least once every few months. View your site as if you are someone from Mars. Is it well-organized and easy to navigate? Does it realistically represent you/your services/your book? Check the links, evaluate your menu “items,” and don’t forget to check your spelling and grammar.

Now this is a whole “nother” topic, but have you noticed how many sites are riddled with errors? And do you know what? Some people don’t even care. Mention it to them and they will make excuses for not dealing with it. In the meantime, they are offending and repelling many potential customers and clients.

Wanna hear something crazy? (It makes me crazy, too). One publishing newsletter I receive carries a disclaimer stating that the “editor” knows there may be typos and errors in grammar, but not to pay any attention to them—just benefit from the information and resources. I wonder why this person doesn’t just hire an editor and make the best presentation possible.

I pointed out to another author and newsletter editor recently that, while he provides such a valuable service through the writing he does, he is a bit behind the times when it comes to certain editorial rules. He said, in so many words, “I know. I like doing it the way I do—I choose not to conform.”

SCREEEEAAAAAMMMMM!!!

I’ve had some interest lately in some of my online courses. I guess it’s that time of year—things have finally settled down after the holidays. If you would like someone to walk you through the book proposal or self-publishing process, you want help establishing a freelance writing business or you need some assistance with book promotion, check out my courses at http://www.matilijapress.com/courses.htm

Resources for Authors and Freelance Writers

Thursday, March 26th, 2009

In a recent post, I told you about my list of writing/publishing sites and newsletters and why I keep such a list. It occurred to me that maybe you’d like to know about some of the sites and publications on my list. So this post is dedicated to resources for writers and authors. Most of these listings offer newsletters along with interesting, informative, entertaining and/or useful websites.

Specifically For Writers of Fiction:
Fiction Factor
http://www.fictionfactor.com

Fiction Fix
http://www.coffeehouseforwriters.com/fictionfix.index.html

Coffee Break for Writers
http://www.coffeebreakforwriters.com

For Authors
SPAWN (Small Publishers, Artists and Writers Network)
http://www.spawn.org

Book Promotion Newsletter
http://www.bookpromotionnewsletter.com

Arizona Authors
http://www.azautors.com

Book Marketing Matters
http://www.bookmarketing.com

Authorship (print newsletter)
http://www.nationalwriters.com

IBPA
http://www.ibpa-online.org

Publishing Basics
http://www.publishingbasics.com

Self-Published Author’s Newsletter
http://www.selfpublishedauthors.com

For Freelance and Working Writers
Working Writer Newsletter
http://www.workingwriter1.com

Freelance Writer’s Report (newsletter)
http://www.writers-editors.com

Writing for Dollars (newsletter)
http://www.writingfordollars.com

Writing That Works
http://www.apexawards.com/johndelellis.htm

And that’s just a few of them. If you ask, I’ll offer more in another post. And please submit your favorite writing/publishing-related websites and newsletters.

Twitter
By the way, I signed up for a Twitter account yesterday. Do any of you Twitter? Okay, I’m signed up. Now what? How do you use this program? How does it benefit you? I need some guidance here.

Before I leave you this morning, let me include my contact information. My own website features scads of writing/publishing-related books to purchase as well as a large resource list and dozens of articles on writing, publishing, book promotion, writing a book proposal, etc. You’ll also find some of my articles that have appeared in national magazines over the years. http://www.matilijapress.com

Be sure to visit my Catscapades blog. http://www.matilijapress.com/catscapades

How to Fail as a Writer

Wednesday, March 25th, 2009

Many of you reading this blog want, more than anything else, to succeed as a writer. You may dream of writing every single day. You want to make enough money at it to justify your time spent writing. And you fear, more than anything else, failure.

Who is most likely to fail in this field?
• Those of little faith who don’t even try. I’ve heard people say that the writing field is saturated and that there’s no room for anyone else. Writers who believe this will never experience their dream career.

• Those who refuse to make sacrifices. Anytime you want to change something about your life—your schedule or your activities—you will be required to sacrifice something.

• Those who are too attached to their own writing. While I don’t advocate compromising your values, being a professional writer sometimes means making concessions. Be willing to rewrite your article at an editor’s request. Agree to cut the number of words in your manuscript if it means landing a contract.

• Those who can’t step outside their comfort zone. Everyone dislikes some aspect of his or her job. Writers, who are unwilling to perform certain tasks, such as conducting interviews and making cold calls, are limiting their usefulness, thus their marketability.

So what are the keys to succeeding as a freelance writer? Here’s what I suggest:

• Make a commitment. I don’t mean that you should give up your day job. On the contrary, it’s wise to have an income to count on while you’re testing the waters of this profession. If you’re serious about a career as a freelance writer, however, take appropriate steps in that direction. Write every chance you get. Take on some writing assignments. You’ll soon learn whether or not you’re a self-starter, if you have organizational and time management skills and if you really enjoy the work.

• Establish a routine and stick to it. If you can’t find the time to write, make some lifestyle changes. Give up some of your club and organization affiliations, stop watching so much television, get up an hour earlier, stay up later at night or cut back on your hours at work, for example. Log your daily activities to discover where you may be wasting time. Determine how much time you can devote to writing and schedule it.

• Create a place to write. Don’t try to launch a writing career on the kitchen table where you share space with the family at meal times or in the living room using the family computer. Set up permanent office space where the distractions are minimal—in a spare room or a corner of your bedroom, for example. I know one writer who remodeled a corner of her garage and created office space there.

• Practice self-discipline. Lack of self-discipline is the cause of failure for many would-be writers. Here are three reliable disciplinary tactics for writers. Set strict hours and don’t accept any excuses to deviate. Find a writing buddy—another writer with whom you can connect for support and encouragement. Reward yourself. Say, for example, “Once I finish this chapter, I’ll take a thirty-minute walk.” Or “As soon as I complete this brochure, I’ll call a friend and chat for ten minutes.” It may also be necessary to train friends and family to honor your working hours.

• Become familiar with the markets. Once you’ve established the area of writing you wish to pursue, spend time each week searching for potential clients. For example, study the magazines you want to write for, search out companies that contract writing work out or research possible publishers for your book.

• Be a bold promoter. It’s well known that writers are usually more contented sitting at home quietly writing. In order to make a living as a writer, however, it’s generally necessary to go out after the assignments. Design a marketing plan and pursue it. You’ll find numerous ideas for putting your plan into action throughout this book.

• Write, Write, Write. Keep your mind and your fingers nimble by writing every single day.

For additional assistance, order your copy of one of the most valuable reference books a writer and hopeful author can own, The Right Way to Write, Publish and Sell Your Book. http://www.matilijapress.com/rightway.html

By the way, be sure to hop on over to my Catscapades blog and meet Pumpkin, probably the homeliest cat you have ever seen. Read his story. You’ll fall in love with him. http://www.matilijapress.com/catscapades

Submitting Articles is Getting More Complicated

Tuesday, March 24th, 2009

Over the weekend, I spent a good part of a day updating my “Writing Magazines/Newsletters List” That is, my list of magazines and newsletters related to writing and publishing. I keep this list in a binder along with lists of the articles I’ve submitted to each of them. Whenever I get a spare moment or two, I write new articles or redirect reprints and submit them to magazines and newsletters on this list.

I maintain a list of around 60 appropriate publications and I submit to the various magazines and newsletters as often as possible. Why do I keep my fingers in this pie? It is part of my platform. I want to keep my name out there before hopeful authors and freelance writers. When an author is seeking an editor or good counsel with regard to his or her project, I want them to consider contacting me. When a writer is ready to move his/her career up a notch and they need guidance, I want them to think of working with me. I want to spread the word about my expertise, the online writing/publishing-related courses I teach and my array of books for sale, for example.

You should consider compiling your own organized list of publications that solicit articles or stories on your topic or in your genre. And make sure that you keep it updated. But beware, things are a-changing. Have you checked out submission guidelines, lately? If not, you may be in for a surprise when you do.

Submission guidelines are becoming extremely detailed, to the point that some of them are even restrictive. Some of them are so complex as to actually discourage submissions.

I’ve also noticed that publishing houses are asking for much more from their potential authors. Many of their submission guidelines are much more detailed and explicit than ever before. This may be a good topic for a future blog—let me know if you’d like me to do the work to bring you more information about publishers’ submission guidelines and how they differ from those of yesteryear.

But today, I want to talk about the changes in submission guidelines for newsletters and magazines. Of course, this is not across the board—but Mama Mia, some of the guidelines are so complex as to discourage submissions. Here’s what I mean:

One newsletter accepts submissions only in PDF format. Oh, you can submit your article in the body of the email, only you must remove all formatting. And they tell you how to do this—copy and paste your text into Notepad first and be sure to put a blank line between paragraphs so they will know where new paragraphs begin, etc…

Another set of guidelines gives you specific and unusual codes to use where you would like to indicate italics or bold. And don’t forget to turn off your “smart quotes.”

And be sure to type the right words in the subject line or your submission may be deleted.

Where submission guidelines used to be contained within a paragraph or two, now they can run on for pages and pages. I printed some out this morning—one ran 7 pages—another one filled 8 pages.

Some actually give you major tips for writing to the magazine’s specifications—which are things you used to discover only after reading their magazines. Some of them want you to use bullets, bold headings, write in third person or whatever. It’s all useful, helpful information, but when there is so much of it and when some of it actually goes against a freelance writer’s grain because it means falling back on the learning curve again, I am sure that many people are just rebelling and choosing not to comply.

The result is probably fewer submissions and especially fewer submissions that are acceptable.

So what is my point? Maybe this opens the door wider when it comes to opportunities for you. Yes, if you dream of being published in magazines or if you are on a mission to establish your author’s platform by contributing articles/stories to numbers of publications, maybe this is a good time to do it. While it may not be super easy, it is simple. Here’s how:

• Come up with some excellent stories, article-ideas.
• Locate appropriate publications.
• Read their submission guidelines.
• Comply with their submission guidelines

For more about establishing and building on your platform, order your copy of The Right Way to Write, Publish and Sell Your Book. http://www.matilijapress.com/rightway.html If you need help in establishing a freelance writing career, order A Writer’s Guide to Magazine Articles. http://www.matilijapress.com/writingpage.html

If you are looking for a good editor for your manuscript, you need coaching help with your book proposal or query letter, or you want to consult with regard to your book marketing plan, contact me at PLFry620@yahoo.com

What Do Authors and Freelance Writers Want/Need From This Blog?

Monday, March 23rd, 2009

I’ve covered a lot of topics, issues, scenarios, examples, experiences, processes and ideas in the last nearly 450 blog posts. I’ve attempted to educate, inform and entertain you with each and every post.

While some of my posts are inspired by the comments, experiences, questions, mistakes and successes of you, my clients, my colleagues and my customers, I’m on my own when it comes to selecting other topics. I strive to choose topics of interest to you as well as those subjects you need to know more about. Hopefully, you are drinking in the information, ideas and resources I present. What about those themes that you believe don’t apply to you? Please don’t discard them. If you plan to write a book or establish a career as a freelance writer, you will, most likely, need to know this stuff sooner or later.

I have to tell you that denial, in this business, can be deadly to a potential career. So I recommend studying every blog post and filing many of them away for future reference.

Of course, there are other methods of collecting or attaining the materials you need in order to succeed as an author of freelance writer. How? Through my books: http://www.matilijapress.com

• The Right Way to Write, Publish and Sell Your Book
• The Successful Writer’s Handbook
• How to Write a Book Proposal in 8 Days or Less
• A Writer’s Guide to Magazine Articles
• Over 75 Good Ideas for Promoting Your Book
• The Author’s Repair Kit

I also recommend that you join SPAWN (Small Publishers, Artists and Writers Network) http://www.spawn.org

As a member of SPAWN ($45/year) you will have access to the monthly SPAWN Market Update—absolutely, the best newsletter out there for authors and freelance writers. You’ll also be able to join in on our online SPAWN Discussion Group and discuss your questions and suggestions with other authors and freelance writers.

There’s something else that you can do to help yourself and your peers. Let me know what questions you have and what topics you’d like to see discussed here.

Leave a comment at the end of this blog post. And/or contact me personally at PLFry620@yahoo.com. Put “Publishing Blog” in the subject line.

Design Your Author’s Platform Your Way

Sunday, March 22nd, 2009

Do you have a platform you can stand on when it comes to promoting and selling your book? Some of you might have a big question mark over your head when faced with this question. What is a platform, anyway?

• It’s your following.
• It’s your way of attracting readers.
• It’s your connections.

We all have platforms; some are just much larger than others. You may not “have” people, but you certainly know people, don’t you? How many of them would read your book just because they know, like, trust, admire, respect and/or are curious about you? Most people have a certain number of friends, acquaintances, coworkers, associates, neighbors (former neighbors), organization affiliates and others who would probably buy their books. However, even if you have been stuck in a corporate cubicle for 30 years, socialize only at a church with a very small congregation on Sundays, don’t know your neighbors, mailman or paperboy, there’s still hope. Even a miniscule platforms can (and should) be added to/expanded upon.

Ideally, of course, you have spent the last 5, 10, 20 or 30 years becoming known in the field/genre you are writing in. Most people, however, do not think of this as they merrily live their lives. Most of us turn to writing only after pursuing other career and lifestyle goals. For many, writing a book is an afterthought of life, not a primary part of it. So what is a new, first-time author of fiction or nonfiction to do when they don’t have a platform to stand on? They must build one. How?

For Nonfiction:

• Write within your area of expertise. If you’ve been in this field long enough, you have a built-in audience.
• Become even more widely known in your field or interest by conducting workshops for your peers, writing articles for appropriate trade and consumer magazines and getting involved in websites dedicated to this topic—in other words, position yourself as an expert. (Membership in SPAWN—Small Publishers, Artists and Writers Network—will help with this). http://www.spawn.org
• Create your own website full of resources for your audience.
• Establish a blog related to your topic and post to it often.
• Volunteer within your field of interest.
• Establish programs, contests, fairs, etc. related to your subject and get some press so others know what you’re doing.

In other words, get out there and become known among your book’s target audience. And do this BEFORE you publish that book. Once the book comes out, you’ll be busy promoting it. Now is the time to be develop your platform—establish your audience.

For Fiction:

• Dig out the stories you’ve been writing over the years, clean them up and start submitting them to appropriate magazines. You may be surprised by how many magazines and newsletters publish fiction. Study Writer’s Market. Look at the literary and little magazine category, of course, but also go through each and every consumer and trade publication to locate those that use fiction pieces. For regular reports on where to sell your fiction stories, join SPAWN (Small Publishers, Artists and Writers Network) http://www.spawn.org The SPAWN Market Update (posted in the member only area of the SPAWN website) is full of such opportunities.
• Write and submit new stories in your book’s genre. It is more important that you acquire a following than that you meet some sort of self-imposed deadline for completing your novel.
• Get involved in websites related to the genre of your book—I mean get active—become known as the author of some good romance stories, science fiction, thrillers, mysteries, or?
• Apply to conduct workshops within your genre at appropriate writers’ conferences.
• Establish workshops, writers’ retreats, etc. locally for other writers of works in your genre.
• Create an active and interactive website and blogsite for writers and readers within your genre.

For a Memoir:

• Share stories and articles related to your memoir with readers within your book’s area of interest. For example, if you grew up in Michigan, submit something to regional publications in that state—it might be a story from your childhood, something nostalgic about a particular community or a bit of history or genealogical facts related to the area.
• Take your story public. Go out and speak to civic group members, at organizations related to any themes in your story (child abuse, war history, education, individuals with special needs, a particular industry, faith, etc.). Of course, go back and speak once your book is out. If you made a good impression the first time, the crowds will be larger when you return.
• Get involved in websites and blogsites related to the primary theme in your story.
• Establish your own website and blog and do the legwork necessary to get them noticed.
• Get out more and talk about your book everywhere you go. Collect business cards from those who express an interest in your story and contact them from time to time to let them know how the book is progressing.
No matter what type of book you are writing, establish a killer mailing/emailing list. Keep track of who you know. Collect names and contact information everywhere you go. Pull names up from your memory bank and be sure to include anyone or any organization that might possibly help you to promote the book once it is published—folks with connections.

What is the common denominator among everyone who is writing or who is thinking about writing a novel, nonfiction book or memoir? If you hope to sell copies of your book beyond your close relatives and friends, you must have a platform. Follow these solid suggestions for establishing your platform long before your book is a book and you may be one of the 7% (or so) who actually makes a profit on book sales.

To help you along with the concept of establishing a platform, understanding the publishing industry, choosing your publishing option, getting involved with distributors/wholesalers, marketing matters and so much more, order your copy of my book: The Right Way to Write, Publish and Sell Your Book TODAY! http://www.matilijapress.com/rightway.html

Are You Writing For Posterity?

Saturday, March 21st, 2009

What are the chances that your author annals will be empty?

Odessa, Texas came up in conversation yesterday and I remembered that I had a great aunt, whom I never met, named Clara Odessa Robison Davenport. She was one of five sisters—my great grandmother, Julia, being one of them. They were all involved in things that now interest me—sewing and needlework projects, books and education. Two of them were teachers, one was a librarian, my great grandmother was a seamstress most of her life and Aunt Odessa was a writer. I don’t know what other works she may have done, but I have a copy of a book she is supposed to have ghosted in the 1940s.

Yesterday, I decided to pull the nearly 70-year-old book from my overflowing bookshelves and discover what kind of writer Aunt Odessa was. Actually, she was pretty good. The book features the adventures of a woman who, at the age of 80, found new life in the wilds of the Siskiyou Mountains of California. It’s called Dear Mad’m by Stella Walthall Patterson (actually, supposedly, ghostwritten by Aunt Odessa.) The copy of the book I have was in its 4th printing with Norton Publishing and had been reviewed by the New York Times, Los Angeles Times, New York Herald Tribune, San Francisco Chronicle, Chicago Tribune a, Pittsburgh Press and others.

So what kind of writer was my great aunt? Pretty good, if she actually wrote this book—which seems to be disputed by the research I did this morning. If she wrote this book, it certainly is a well-kept secret.

I wonder how many ghostwriters are never acknowledged in history for the excellent work they may have done over a lifetime. Does it matter? Is it enough to just get paid well for a job? Or is there a part of the ghostwriter who would like to live on publicly through his or her work? I wonder, where is the satisfaction for having been published if you aren’t recognized as the author?

Of course, I’ve done a little ghosting. But my name is usually included amongst the acknowledgements inside the book. Even if it isn’t, I don’t think it would bother me. But then, I have tons of other credits. I’ve been published hundreds and hundreds of times under my own name over the last 36 years. Aunt Odessa was thought, by family, to have contributed to many publications during her life. I have handwritten notes from now deceased family members attesting to this. But I cannot locate any proof of it.

What will you leave behind for your grandchildren, great nieces/nephews and others to remember you? If you’re a ghostwriter and you wish to be remembered, you might step outside of the shadows and produce some significant writings in your name. If you only dream of being published, maybe it’s time to make it happen.

I suggest this, not only for posterity—not only to fulfill your dreams and meet your goals—but also for the joy of it. If you absolutely love the process of creating word pictures, making up stories, exploring emotions and personalities through the written word, sharing and or teaching through writing, etc., why not allow yourself to experience the joy NOW?

Start today living your dream of writing for publication. If you also enjoy the process along the way, you will have given yourself and your descendants an incredible gift.

In order to learn the ropes before getting involved in the daunting world of publishing, study my books: The Right Way to Write, Publish and Sell Your Book. http://www.matilijapress.com/rightway.html

If you are interested in article-writing–submitting your works to periodicals, read A Writer’s Guide to Magazine Articles. http://www.matilijapress.com

When Does An Author Need An Agent?

Friday, March 20th, 2009

I often get questions about author’s agents. Hopeful authors will ask me, “Should I start looking for an agent?” “When do I need an agent?” “What role does an agent play?” “How do I go about finding an agent?”

The fact is that not every author will need an agent for every book project. You do not need an agent if:

• You plan to self-publish (establish your own publishing company).
• You plan to go with a fee-based “self-publishing” company.
• Your book is not a candidate for publication by a major publishing company—it is a book of poetry, a pamphlet or booklet, a memoir of a non-celebrity, an academic book, etc.

There are many, many publishers who will work with authors without representation and some actually prefer that an author’s agent not be involved. But, if you’ve done your homework—you’ve studied publishers’ submission guidelines, their catalogs, etc., and you believe that your book is perfect for one of the major publishers, you may, indeed, need to engage an agent.

What does an agent do? He or she works with you to develop the best proposal and manuscript possible. When they feel your project is ready, they show your proposal/manuscript to appropriate publishers—some of whom they are used to working with. If they manage to gain the interest of a publisher, they will help you to negotiate a good contract. The agent receives a percentage of any advance and a percentage of royalties.

Here are the steps to finding, approaching and working with the right agent:

• Clearly identify the genre and theme of your book.
• Locate the most appropriate potential publishers for your book.
• Discern whether or not these publishers require agent representation.
• Study agents listed at the Association of Author’s Representatives (AAR) at http://www.aar-online.org. These agents are screened and they do not charge reading fees.
• Locate books like yours and view their Acknowledgments Pages. Contact the agents these authors list.
• Select a few agents that would be appropriate for your project.
• Study their submission guidelines and, following them, submit your project to one or more agents.
• Sign a contract with the agent of your choice. Generally, you will agree to work with this agent exclusively, for a period of one year.

Just because you sign with an agent doesn’t automatically mean that you will be published. But, having an agent can, for some projects, increase the chances that you will be.
Is your book manuscript a candidate for agent representation? If you’re not sure—if you have become too close to your project to decide, let a professional help. Someone like myself may be able to offer you an objective evaluation of your project and guide you in the most appropriate direction whether it is to engage an agent, self-publish, go with a fee-based “self-publishing” company or seek publication by a small to medium-size publishing house.

Check out my credentials at http://www.matilijapress.com/consulting.html Contact me at PLFry620@yahoo.com