Archive for October, 2010

Write for Your Favorite Magazines

Monday, October 11th, 2010

Are there specific magazines you’d like to write for? Do you yearn to see your articles published in a particular home and garden, parenting, regional, religious or business magazine, for example? Perhaps you want to publish in this magazine for the prestige or the money. Or maybe you want the publicity this magazine can offer for your book.

Whatever your reason for wanting to publish in this magazine, if the editors accept submissions, you should be able to break in. All you need is an article that is timely, appropriate and well-written. After studying each magazine’s submission guidelines and before writing the article, I suggest that you scrutinize the magazines themselves. You may be quite familiar with the magazine, but have you ever truly examined it with an editorial eye? For example:

• Study the articles in order to understand the style and focus the editors prefer.

• Review the ads so you know not to write an article that might offend or counter the advertisers’ messages.

• Read Letters-to-the-Editor to learn what readers are asking for, commenting on, interested in, etc.

• Peruse back issues (archives sometimes appear online) to discover what articles similar to yours have appeared and the focus of these articles. If you see an article similar to the one you want to write, you may need to change the scope and focus of your article.

• See if you can discover a theme running through the various issues and match your article to the appropriate issue. Some editors post an editorial calendar so writers know when to pitch certain topics.

I see a lot of articles by authors hoping to promote their books and writers wanting to start freelancing for magazines. Among them, I see many misdirected articles that will never make it to publication. The main mistakes I see among those new to the world of article-writing is:

• Poor writing skills.

• Lack of understanding about the concept of an article and its purpose.

• Writing the wrong article for the wrong publication.

Folks, successful article-writing is not a matter throwing a few words together on a subject you adore and expecting to get it published in your first choice of magazines. As you can see, it takes skill, study, thought and the willingness to adhere to guidelines.

Tomorrow I will talk about successfully earning a living or promoting your book by writing for small to medium-size publications.

For help with your next article consider reading my book, “A Writer’s Guide to Magazine Articles,”
http://www.matilijapress.com.

Sign up for my article-writing course: http://www.matilijapress.com/course_magarticles.htm

Article Ideas Go Where the Writer Goes

Sunday, October 10th, 2010

When my primary writing work involved articles, I always carried a camera and a notepad to every event and on every outing. I still do. While I’m not as enmeshed in article-writing as I once was, I continue the practices and the thought processes I adopted back then.

Yesterday, for example, I attended a cat show. About halfway through the day, I realized that I was automatically forming article ideas in my head. As I observed, assimilated, absorbed, evaluated and learned, potential article topics came to mind.

If you write articles for publication or would like to, it helps if you can train your mind to see the article potential in the activity, situation, innuendo, etc. you are observing or involved in. Start by viewing each and every aspect of your experience as a potential article. Here are some tips:

• Look for the story in everything around you. Yesterday, I became aware of cat breeds that I have never seen before and I am pretty sure that the standards for some of the more common breeds are changing because the cats’ looks are changing. Both of those observations, with adequate research, could be expanded into articles.

• Listen in on conversations. I overheard a couple of cat breeders discussing some new regulations or policies with which they were not pleased. This might be an area of interest to other breeders, thus worth an article in a cat magazine.

• I also caught part of a discussion among visitors. They wondered about the judging criteria. An interview with a couple of judges could result in an article or even a booklet or pamphlet for folks who like to attend cat shows, but who don’t understand how the cats are judged.

• The huge array of cat items for sale prompted my idea for a review of various homemade cat foods, the best cat toys for encouraging agility, toys that entertain cats while the owner is away, favorite cat beds and so forth.

• While watching the people who brought cats to show, I began to wonder who they are, what prompts them to want to show their cats, how far they travel to shows, etc. I think an interview with a serious cat breeder and then someone who just shows household pets would make for interesting reading.

• And what about the judges. Most of them at the show yesterday were men. How do they get started as judges? What do they get out of it? Do they judge just certain types of cats or do they need to know the various points of several breeds? I’d be interested in reading this article.

• As I drove home to my own little cat menagerie, I thought about how Max, Lily and Sophie would fare in the show ring. These cats don’t even like getting in the carrier or riding in the car, let alone being handled by strangers and leered at by cooing cat lovers. I wondered how one trains or chooses cats to endure this type of life. Now that’s another article idea.

Where are you going next? To a concert, sophisticated gala event, wine tasting, chili cook-off, charity walk/jog, talent show, street painting exhibit, haunted house tour, walk on the beach, to visit a nursing home, car show, class reunion, the zoo, a playground…? If you are interested in writing articles for magazine, don’t go alone. Carry your camera, notepad and an open, creative mind with you. And plan to score at least one article out of the experience.

Not only could you make a little money selling your article, the event or activity could be a write-off.

http://www.patriciafry.com
http://www.matilijapress.com

Authors Need a Second (or Third) Opinion

Saturday, October 9th, 2010

Are you satisfied with how your book proposal/query letter looks? It reads well to you. It includes all of the information you feel is important to give a publisher. Anyway, even if the formatting, writing or presentation isn’t that great, the idea is wonderful and you’re sure that the publisher will see the value in your project through any potential flaws.

Authors, if this is your first rodeo (as Dr. Phil says), don’t assume you can ride that bull to the finish line the first time out of the chute. Check your project out with a professional.

I always recommend that authors read books like the one they propose—lots of them—to make sure that they are using appropriate style, language, etc. I advise that they study query letters and book proposals as well as books and articles on how to write them. I know authors who follow this advice and still misunderstand the concepts or the process. And few of them even stop to consider what the publisher or their eventual readers want.

Too many authors write for themselves. And this is okay unless you want to publish your work and then you must write your book or article for your readers. Write your query letter or proposal for the publisher. When you shift from pleasure writer to a potentially published author, in order to succeed, you need to give up writing for yourself and start thinking about your audience.

This is not easy for most authors. And that’s why it is important to check with a professional before you finalize your query letter, book proposal and manuscript.

Are you reluctant to spend money with an editor or some other brand of publishing consultant? This could become the reason for your failure to find an agent, land a publisher or, if you go with a pay-to-publish company, to break even with your book.

Make sure that what you are presenting is well-done, not flawed. Be confident that you have a viable product and not a weak one. Check out book editors and publishing consultants before approaching an agent, a publisher or the public with your project. Get a second opinion because yours could be a bit biased. (Do ya think?)

If you are working on a query letter, book proposal or a manuscript, don’t go it alone. Reach out and get some professional feedback. It might cost you in the beginning, but you’ll be rewarded in the end.

PLFry620@yahoo.com

Does Your Writing Business Need an Overhaul?

Friday, October 8th, 2010

I’ve been gone for a few days. I hope somebody noticed. I attended a mini-class reunion in a nearby town with about 25 former classmates. What a blast. We do a lot of sharing and reminiscing. It’s fun to travel back to the 50s with old friends.

Next year we will gather again and we have an assignment. We are to come prepared to share our passion. We will bring photos and/or examples of what we do that brings us joy. And I think it would be interesting to also explain what or who influenced us to go in that direction—a shop or home economics teacher, a classmate, an experience we had in Brownies or cub scouts for example.

For this event, I will prepare a program using photos and stories in an attempt to share my path into and through the world of writing: what the writing life actually entails/involves, what it feels like to have the freedom to pursue my dream to write and I’ll show off some of my work.

I typically evaluate my writing business every year and this exercise should assist with that evaluation and possible restructuring in 2011. When I conduct an evaluation, I check to see exactly in what direction my business is going—this changes with the economy and with technology, etc. Through these evaluations, I discover where I need to put more of my time and energy, where I WANT to spend more time and energy and what aspects of my business need an overhaul. Through these annual evaluations, I have evolved from full-time article-writer to author of numerous publishing/book promotion books to avid speaker on topics related to publishing, to editor and publishing consultant for authors. Every few years, I watch my business shift and, rather than balk and go into denial, I do my best to shift along with it. That’s the only way we are going to stay in the game, isn’t it—by accepting the new rules and massaging our skills and our focus to conform? It is also a good idea to try to stay ahead of the game when possible.

How is your writing business going? Do you evaluate where you are from time to time. Are you paying attention to trends? Are you flexible in your thinking? Are you constantly improving on your skills? Or do you stubbornly remain stuck in a groove that is not helping you to move forward with your writing work or your book project?

This weekend, take the time to evaluate your writing world. Does it need an overhaul or at least a bit of tweaking? I’d love a report.

Visit my websites:
http://www.patriciafry.com
www.matilijapress.com> http://www.matilijapress.com

How to Use the Tip Sheet to Sell Books

Tuesday, October 5th, 2010

Do you know what a tip sheet is? It is a short list of tips. You could create a tip sheet from practically any topic and the editors of some publications and e-publications love them. Whether you write on weight loss, pet care, volunteering, health issues, fitness, showing rabbits, traveling, how to write poetry, sibling rivalry or hoarding, you should be able to come up with many different tip sheets. Use them to position yourself as an expert in your field and/or to promote your book.

What are the types of tips you could list on a tip sheet? Let’s use volunteering in our example. You could list:
• Resources for volunteer opportunities
• Types of volunteering people do
• Attributes of the best volunteers
• Types of volunteer opportunities
• How volunteering serves the community
• How volunteering serves the individual
• Trouble-shooting for volunteers
• How to choose your volunteering match
• How to work with others in a volunteer situation
• 10 of the best ways to help your community

For the traveling topic you might create tip sheets on the following:
• Popular destinations
• Current airline regulations for passengers
• Packing tips
• Unique travel styles
• Tips for traveling with kids
• Ten ways to entertain kids on a plane
• Tips for choosing the right luggage
• RV travel tips
• Tips for traveling abroad
• Tips for taking a cruise vacation

Sell your tip sheets (with your brief bio attached) to publications related to the topic of your tips and tweak them to fit regional (they relate to a specific geographic area), general (write them for a more general audience), religious (give them a spiritual edge), senior, parenting and other types of magazines.

As an example of how to tweak your tips sheets: volunteering for seniors, volunteering for residents of the Midwest states, tips for traveling with your pet, tips for keeping the faith while traveling, how to get a teaching job on a cruise ship and so forth.

Contact me if you need help getting your freelance article-writing business started, writing your book proposal, promoting your book or if you are looking for a book editor. I just learned that a client whose query letter I edited and helped her rewrite, has caught the attention of a major publisher. I’ll make a more detailed announcement if and when the contract comes forth.

PLFry620@yahoo.com

Visit my websites: http://www.matilijapress.com
http://www.patriciafry.com

Build Your Platform Through Magazine Articles

Monday, October 4th, 2010

Would you like to start contributing articles to magazines and ezines, but you don’t know how to get started? Are you working on a nonfiction book and you need to build your platform—your credibility, your reach in that topic? Good for you! Here’s what I suggest:

• Consider the audience for your book. Who are they, where are they, what publications do they read and why?

• Study some of these magazines, ezines, newsletters and find out what they present that you could contribute to and what’s missing that you could offer.

• Note the types of articles the various publications use—essays, reporting articles, how-to, informational, bulleted, interview, profile, new product or first person, for example. How many words do they typically publish? Not all publications are the same, nor do they use the same type, style and size articles. Study and follow Writers’ Guidelines for each mag/newsletter.

• Write articles that are useful and informative, not self-serving or advertorial.

• Provide your bio at the end of each article including your name, area of expertise and title of your book (where appropriate). Here’s an example, “Megan Smith is a hang-gliding expert living in Spokane. Watch for her upcoming book, ‘Hello Sky’ (High Flying Books). Contact Megan at megans@dot.net” Or “John Rancher has been farming for 25 years in Illinois. He is also the author of several articles on farming and a new book, ‘Grow What You Want to Eat and Sell the Rest,’ www.rancherfarmingbooks.com.”

Many of the people who are interested in your articles will be eager to read your book. The more articles they see from you, the more credible you seem to your readers and the more likely they will buy your book.

I suggest that you start your article-writing campaign before your book is a book and continue it for as long as you want to sell copies of your book. The most difficult thing about article-writing for many people is coming up with article ideas. This is covered thoroughly in both my book and my course. If you want to know more about coming up with ideas for numerous articles over time, leave a comment here and I’ll try to accommodate you in a future blog post.

In the meantime, for more about how to get involved with article-writing, read my book A Writer’s Guide to Magazine Articles< /em>.
http://www.matilijapress.com

And sign up for my article-writing course:
http://www.matilijapress.com/course_magarticles.htm

Revise and Self-Edit Your Manuscript

Sunday, October 3rd, 2010

I’ve been revising a new ebook this week. It’s called 50 Reasons Why You Should Write That Book. It’s a checklist for authors who are not sure if their book is a good idea and who wonder if they should actually take steps to publish it. This guide will serve one of three important purposes for authors.

• It will convince them that they should publish their book.
or
• It will show them how to create a more viable product.
or
• It will discourage them completely from producing this book.

Of course, no hopeful author wants to find themselves in the last situation. But it is better than producing a book that fails.

I’ll let you know when this ebook is available. I’m guessing it will be before the end of the month.

As I said, I’m in the revising stages. While I was working on the revisions yesterday, it occurred to me that I should share with you my experiences. Revising is an interesting process, don’t you think? This is when you are at risk of creating redundancy in your text, inserting or leaving in an extra word, repeating terms/words, stopping the flow in places, changing the meaning of a sentence, adding something that doesn’t belong, creating inconsistencies and so forth. That’s why I always edit and proof several times after revising several times. Do you?

So many of the problems and errors I see in the manuscripts I edit for others occur, most likely, during the revision process. That’s why I recommend that authors revise until they can revise no more—until their manuscript is as clean as they can make it.

Once you are satisfied then go through the manuscript again with an editor’s/proofreader’s eye. If you find quite a few errors the first time through, proof the manuscript again and, perhaps, one more time. As you’ve probably found out, the more extensive the revisions you’ve done, the more errors you discover.

Your next step, of course, is to turn your manuscript over to a qualified editor for a final edit. I’ve edited many dozens of manuscripts for authors at all levels of education and skill. Only one of them resented and resisted my suggestions and corrections. He marched to his own drummer and had his own warped view of how he would fit into the world of publishing. He was an interesting writer. Despite my warnings, he insisted on using obscure words in his manuscript so agents and publishers would know he was intelligent. He didn’t believe me when I told him that his intelligence showed through his writing without the phony charade. His was not a book for academics, after all—it was a mainstream memoir. He also decided it was okay to mislead his readers (along with the agents and publishers). I tried to convince him that his story was interesting and fascinating enough without using sensationalism tactics.

When I pointed these things out, he became defensive and decided that I wasn’t the editor for him. I’m pleased to say that was an isolated case and that my clients, especially those who know what good writing looks like, feel very good about their manuscripts once I complete the editing process. Most of them can’t stop praising me, when all I did was simply make their good manuscripts a tad better.

But this post isn’t about me—my purpose today was to encourage you to revise your manuscript until it no longer needs revision. And then go through it several times more with an editor’s/proofreader’s eye and clean up any leftover problems. You’ll learn a lot through the process and you’ll end up spending less money with your editor and that’s a good thing.

Visit my websites this weekend:
Sign up at this website and receive a FREE ebooklet.
http://www.patriciafry.com
http://www.matilijapress.com

Also check out the SPAWN website. If you are writing a book or you are the author of one or more books, connect with other authors, publishers, freelance writers and others through SPAWN (Small Publishers, Artists and Writers Network). Sign up for our FREE enewsletter and receive a FREE ebooklet.
http://www.spawn.org

How to Discover if Your Book Project is a Good Idea

Saturday, October 2nd, 2010

How do you know that your nonfiction book idea is a good one? Have you thought it through? Or have you become attached to writing and publishing this book no matter what? Perhaps you’ve never thought about checking the validity of the book before writing it—you planned to wait until it was published to find out if it was a good idea. If people buy it, then yes. If it sits on the shelves, no.

Producing a book can be an expensive way to discover whether it is a worthwhile project. And if you just forge ahead without appropriate study, you may miss the opportunity to create a book that will actually sell. Doesn’t it make sense to do a little research prior to the writing and publishing? For example:
• Identify your target audience and determine how extensive it is.

• Study books similar to the one you have in mind and find out what is missing from them.

• Read readers’ comments on these books’ pages at Amazon to discover what readers are asking for—more case histories/anecdotes, a stronger self-help aspect, more resources, etc.

• Locate book reviews for these books and see if you can get a sense about what improvements, additions the reviewers would like to see.

• Study reader testimonials at the books’ websites to learn what they appreciate most about these other books.

• Visit forums on this topic and “listen” to what your potential audience needs/wants.

• Sign up for discussion groups dedicated to this topic and participate.

• Go out and speak to your audience and present workshops. You’ll soon discover what information and resources your readers desire/require.

• Write articles, a newsletter and a blog on this topic and encourage feedback.

• Get involved in other websites dedicated to this subject and pay attention to what visitors are asking for.

• Create your own interactive website focusing on the theme of your book idea.

• Develop or locate an opportunity to write an advice column related to this subject. You will attract just the sort of questions and comments you need to help you design the right book for the right audience.

In this incredibly competitive publishing climate, it makes no sense to rush a book into being or to wish a book toward success. The fact is that more books fail than succeed and the reason for this is often lack of preparation.

Before you finish writing your nonfiction book, follow these 12 tips. With the knowledge you’ll gain from these exercises and a total understanding and acceptance of the major task that follows publication—book promotion—you just might be one of the few who experience a measure of success with your nonfiction book.

Visit my book showcase at: http://www.matilijapress.com

Visit my new website: http://www.patriciafry.com

When the Writing Life Becomes Hard

Friday, October 1st, 2010

How often do you hear someone say, “But it’s hard.”? Do you find yourself using this excuse for not trying something, for not helping someone, for not moving ahead toward your dreams, for not bettering your position in life? Do you neglect your writing project because it is “hard” to find time for it, because it is “hard” to work in cramped quarters, because it is “hard” to think of something to write about, because it is “hard” to approach publishers/magazine editors?

Life can be hard. Relationships are hard. (Have you noticed how many people give up and divorce today?) Just about anything worthwhile in life have aspects that are hard to overcome, deal with, approach, carryout and/or endure. So what? This should not be a reason for us to quit.

Sure there are reasons to quit something or walk away from a situation. But the fact that it is hard (takes us outside our comfort zone, is embarrassing, makes us anxious) should not be among them.

When is the last time you made yourself work through a difficult, but worthwhile project or task? How did it make you feel?

The next time you are faced with a tough task or intimidating project that you really don’t want to do, ask yourself, why am I resisting this? Listen to the answer that comes into your mind. When you think about tackling the project or task, how do you feel—pay particular attention to your gut. Now think about the benefits (if any) of following through with the project, task, invitation or ? What sort of feeling does that thought generate? Perhaps this thought will convince you to work through the fears and resistance you’ve created in your mind.

There are many, many things in life that require hard work. Writers and authors face situations outside their comfort zones every day. It’s not easy to establish a freelance writing career, to sell an article to a major magazine, to write a book, to find a publisher for your book, to self-publish a book, to market a book. It’s all hard.

But is it truly too hard to even try? I guess you’ll have to ask yourself that question.

A lot of things are hard in life, but most of us do them anyway. The next time you are faced with a blank screen when you’re supposed to be writing an article, you don’t feel like working on your book or you’re afraid you’re going to be shot down if you approach a bookseller or book reviewer, don’t give up. Don’t use the excuse that, “it is hard.” Think about your ultimate goal, the commitments you’ve made and your reason for wanting to pursue this task in the first place and see if you can move beyond “hard.”

http://www.patriciafry.com
http://www.matilijapress.com