| Media Coverage
of Books from Matilija Press
Writing for
Dollars
November, 2000
OVER 75 GOOD IDEAS FOR PROMOTING YOUR BOOK
Review by Pat Wade
"...if you think writing a
book is hard work...you ain't seen nothing, yet." -- Patricia L. Fry
Ms. Fry has learned book
promotion through writing, publishing and selling ten books. She shares her
hard won experience in this concise but valuable handbook.
Whether you write fiction or
non-fiction, _Over 75 Good Ideas for Promoting Your Book_ is for you. Justify
the purchase, if for no other reason than to get a comprehensive view of what
happens AFTER your book is published. The section titled "Book Promotion
Basics" is a must-read for anyone who plans to see their book in print.
Ms. Fry has self-published her
books, and one of them is now offered by a publishing house. In addition to
promotion tips, the reader gains insight to the business of self-publishing.
Nonetheless, the seventy-seven
strategies are applicable regardless of the publisher. Many of the ideas are
especially useful for non-fiction writers. In fact, those writers can save time
and rewrites by reading Ms. Fry's "Basic" information about
researching the market before starting their book.
Another section that every
writer will want to memorize concerns the book signing. Many authors dream of
meeting their public and showing off their creation. Have you ever been to a
signing that had any resemblance to the ones depicted in the movies? Probably
not. Ms. Fry has an excellent set of procedures to assure, if not a
Hollywood-style signing, at least a creditable one. In addition to the
publicity and promotional activities, she also suggests "seeding" the
autograph seekers with people you know, because a crowd of people will attract
more attention.
Whether writers want to admit it
or not, they can influence the number of their books that are sold. Methods
such as mailing postcards and flyers are familiar to most authors, but where do
you get the names beyond your personal address book and local writer's group?
The author has some solid tips for compiling a large list.
Have you thought about getting
your book listed in a catalog? When you consider the number that are delivered
to your mailbox year round, any book can benefit from a catalog listing. Ms.
Fry suggests ways to select the right catalog as well as resources for finding
them.
Are you the type of person who
hesitates to let the world know about your book? Do you think that the
publisher should do that for you? If it's difficult for you to contemplate the
mundane side of publishing, read these tips regularly to overcome your
reluctance. Until you're selling like Stephen King, the only person who will
sell your book is you -- unless you hire a publicist. Ms. Fry has some
information about that as well.
_Over 75 Good Ideas for
Promoting Your Book_ gives every writer a thorough look at the business side of
writing. It isn't necessarily the part we want to see, but it's invaluable for
people who are serious about seeing their work continue to sell.
You can purchase _Over 75 Good
Ideas for Promoting Your Book_ through this link:
http://www.awoc.com/bannertrack.cfm?banner=7
Over 75 Good Ideas for Promoting Your Book
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