How do you promote an ebook? How do you promote a novel? How do you promote a children’s book?
What many new authors don’t get is that book promotion is book promotion. In other words, there are no strict rules for and major differences in the way fiction or nonfiction print or ebooks, can be promoted. It’s a matter of knowing who your audience is, where they are and finding ways to address that audience.
I believe that some authors of fiction feel so unnatural in the role of book marketer that they simply don’t recognize (or they close their eyes to) even obvious book promotion opportunities. Some authors produce ebooks in hopes that they won’t have to promote them. How do you promote something that is rather intangible? I mean, you can’t hand it to someone to examine. Or can you?
Yesterday’s post focused on ebook promotion resources. I hope that, if you have an ebook in the works or for sale, you will open your mind about the book promotion possibilities for an ebook and run with some of them. Download my FREE ebooklet now: 50 Ways to Promote an Ebook. http://www.patriciafry.com
Are you marketing an ebook? I’d love to hear how you promote it—what is your most effective book promotion idea? I’m particularly interested in promoting ebooks in more traditional ways—similar to how you would promote a print book, for example: getting reviews, taking a booth at a book festival, submitting articles or stories related to the theme/genre of your ebook to attract attention and so forth. For example, do you have a Quick Response code on your promotional handout so someone can download your ebook on the spot?
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