As we’ve discussed, the purpose of your free ebooklet is to help you become more well-known among your readers and to sell more books. When you advertise the freebie, it will bring people to your website. When they read your brilliant, educational, informational or even entertaining ebooklet, some of them will buy your books or services.
Use the ebooklet itself to promote your books and services. I always include a paragraph or two about me and my books. I include ordering information in a couple of places throughout the ebooklet. I also recommend my books. For example, in my ebooklet, “50 Ways to Promote Your Ebook,” when I write about public speaking as a way to promote your ebook, I recommend my latest book, “Talk Up Your Book.” I also mention as often as possible without making it sound like a commercial, that I do book editing.
If you can offer valid resources and information on a topic of the reader’s interest and if you can come across as knowledgeable, people reading it will order your books.
And one of the best things about offering a free ebooklet at your website is the fact that those receiving it must sign up for it. Now you have the names and email addresses for those who are definitely interested in your topic or expertise. You can contact them with news of new books, new services, etc. These potential customers will become an important part of your massive emailing list.
Order my freebie here: http://www.patriciafry.com
Tomorrow, I will talk about freebie ebooks for novelists.