Are you discovering interesting new ways to promote your book this season? If you’ve had a published book for more than a year, you probably notice that there are opportunities in each season to promote it. During spring and summer, you are out and about more—doing outdoor book festivals, maybe stopping at bookstores to place books while traveling and such. In the fall, perhaps you are doing more public speaking. When the weather turns cold, we tend to stay indoors. Take advantage of the winter season to explore speaking opportunities for next year, appropriate conferences, book festivals and so forth.
But you can also be writing articles and submitting them to magazines and newsletters related to the theme or genre of your book. Most of you are blogging only once a week. Now, start posting every day. The process of coming up with blog ideas will help with your article work and vice versa.
If you want seasonal prompts for book promotion, visit the following sites. They are a kick! You’ll find ideas for seasonal marketing that you never knew existed. In January, for example, we have National Hugging Day, Thank Your Customer Week and Financial Wellness Month. January second is Happy Mew Year for cats. In July, there is Make a Difference to Children Month. Other seasonal prompts are, National Tooth Fairy Day and Read in the Bathtub Day.
http://www.brownielocks.com
http://www.holidayinsights.com
http://www.gone-ta-pott.com
If ever you need a reason to promote your book or want some sort of tie-in to use in promoting it, these sites will help. Enjoy!
And don’t forget that everyone you meet this holiday season is seeking just the right gifts for those on their holiday lists. This is a good time of year to carry your book with you, to leave promo lying around and to talk about your book every chance you get. You may just make some sales.
While I’m at it, don’t forget about my array of books. You can see them at http://www.matilijapress.com There’s still time to get them in time for holiday giving. Here’s a rundown:
Books for Authors
Publish Your Book (for the new and struggling author)
Promote Your Book (for any author with a book to promote)
Talk Up Your Book (for all authors with books to promote)
Catscapades, True Cat Tales (for anyone who loves reading about cats)
Creative Grandparenting Across the Miles (For long-distance grandparents)
Quest For Truth (a riveting metaphysical memoir)
Available at http://www.matlilijapress.com, Amazon.com and most other online and downtown bookstores.