Today’s blog is an excerpt from lesson #3 of my online, on-demand Article-Writing Course.
Most editors don’t want “all about” articles. They may publish articles on a wide array of subjects, but the individual article must have a specific purpose. Aspen Magazine, for example, publishes essays, articles on new products, historical pieces, articles on environmental issues and most any topic that relates to Aspen, Colorado. But you’re going to have a better chance of being published in Aspen if you submit an article that is narrowly focused. For example, they would probably sooner accept your piece featuring a local artist who has made it big than a piece about the variety of art pursued in Aspen or one all about your appreciation for Colorado art.
Woman’s World frequently publishes articles on how one woman made a difference. But they wouldn’t be interested in your piece on why some women are altruistic and some aren’t and what happens in people’s lives to make them want to reach out to others. On the other hand, a psychology or religious magazine might be willing to publish this piece.
Below are examples of 4 broad subjects each followed by possible pointed or more narrowly focused article ideas:
Showing horses as a hobby.
Tips for winning in the show ring
How to choose the right riding master for your child
Grooming techniques for a show horse
Flying kites for fun
How to make a box kite
Tips for flying stunt kites
The best kite-flying exhibitions in Southern California
Wedding planning
Go Hawaiian: How to present an authentic luau wedding reception for 200 guests
Great gifts for your wedding party
How to overcome pre-wedding jitters
Gardening
Container herb gardening for apartment dwellers
How to integrate art into your garden
Easy to install water features for your garden
It may help you to narrow your focus by studying regular columns in the magazines (or newspapers) you want to write for. The general topic might be foods, beauty, home and garden, parenting, seniors or spirituality, for example. Read several columns and observe how the writers narrow down his or her focus. Most magazine websites list the table of contents for several issues. Read the story titles. Study technique and you’ll soon get the idea.
For additional information, guidelines and commentary about magazine article-writing, order my little Writer’s Guide to Magazine Articles for only $6.50. http://www.matilijapress.com/writingpage.html Or sign up for my online, on-demand Article-Writing Course at http://www.matilijapress.com/course_magarticles.htm